NFL worked with color-blindness experts for Jets, Bills ‘Color Rush’ uniforms
Ronald Darby defends against Brandon Marshall in Nov.12, 2015, Jets-Bills game. Credit: Getty Images / Al Bello
ORCHARD PARK, N.Y. — The NFL isn’t colorblind to the concerns of its TV audience regarding the “Color Rush” alternate uniforms the Buffalo Bills and New York Jets will wear Thursday night.
League spokesman Brian McCarthy wrote in an email Tuesday the NFL consulted with color-blindness experts to ensure all uniform combinations “will be clearly distinguishable for all fans.” That begins Thursday with the Jets wearing mostly white uniforms and the Bills going with all red.
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ORCHARD PARK, N.Y. — The NFL isn’t colorblind to the concerns of its TV audience regarding the “Color Rush” alternate uniforms the Buffalo Bills and New York Jets will wear Thursday night.
League spokesman Brian McCarthy wrote in an email Tuesday the NFL consulted with color-blindness experts to ensure all uniform combinations “will be clearly distinguishable for all fans.” That begins Thursday with the Jets wearing mostly white uniforms and the Bills going with all red.
That’s a switch from last year, when Buffalo wore all red and the Jets all green during their prime-time game on Nov. 12. The combination led to colorblind viewers complaining they couldn’t tell which team was which.
Studies found that red-green color blindness is the most prevalent, affecting more than 10 million Americans.
Last season, the NFL had four games featuring the “Color Rush” promotion. This year, all 32 teams playing on Thursday night will wear the alternate uniforms.