A logo for the new Fox Sports 1 channel is...

A logo for the new Fox Sports 1 channel is displayed during a news conference in New York. (March 5, 2013) Credit: AP

FS1, the new 24-hour cable sports channel that Fox Sports hopes can compete with ESPN in time, launches Aug. 17 with more than seven hours of UFC programming, including six hours of live coverage, the network announced last Thursday.

Here's a quick rundown:

3:30 p.m.: UFC Ultimate Insider

4 p.m.: UFC Unleashed

5 p.m.: UFC Tonight (live)

6 p.m.: UFC on FS1 prelims (live)

8-11 p.m.: UFC on FS1 main card (live)

You can expect some UFC post-fight coverage from the TD Bank Garden in Boston in the 11 p.m. hour as well when Fox Sports Live debuts. (That's their flagship news, opinion and highlights program, i.e., something similar in nature to ESPN's nightly SportsCenter.)

There will also be a live UFC event on Wednesday, Aug. 28, from 8-11 p.m., followed by a third live UFC on FS1 event Wednesday, Sept. 4, at 8 p.m. to serve as the lead-in to (taped) Season 18 of "The Ultimate Fighter" featuring Ronda Rousey and Cat Zingano as coaches.

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